The history of LG has always been based around the company's desire to create a happier, better life.
LG Electronics was established in 1958 and has since led the way into the advanced digital era thanks to the technological expertise acquired by manufacturing many home appliances such as radios and TVs. LG Electronics has unveiled many new products, applied new technologies in the form of mobile devices and digital TVs in the 21st century and continues to reinforce its status as a global company.
Saturday, 19 November 2011
HISTORY
The history of LG has always been based around the company's desire to create a happier, better life.
LG Electronics was established in 1958 and has since led the way into the advanced digital era thanks to the technological expertise acquired by manufacturing many home appliances such as radios and TVs. LG Electronics has unveiled many new products, applied new technologies in the form of mobile devices and digital TVs in the 21st century and continues to reinforce its status as a global company.
- 1958
- dedFoun as GoldStar
- 1960's
- Produces Korea's first radios, TVs, refrigerators, washing machines, and air conditioners
- 1995
- Renamed LG Electronics
- Acquires US-based Zenith
- 1997
- World's first CDMA digital mobile handsets supplied to Ameritech and GTE in U.S. Achieves UL certification in U.S.
- Develops world's first IC set for DTV
- 1998
- Develops world's first 60-inch plasma TV
- 1999
- Establishes LG Philips LCD, a joint venture with Philips
- 2000
- Launches world's first Internet refrigerator
- Exports synchronous IMT-2000 to Marconi Wireless of Italy
- Significant exports to Verizon Wireless in U.S.
- 2001
- GSM mobile handset Exports to Russia, Italy, and Indonesia
- Establishes market leadership in Australian CDMA market
- Launches world's first Internet washing machine, air conditioner, and microwave oven
- 2002
- Under LG Holding Company system, separates into LG Electronics and LG Corporation
- Full-scale export of GPRS color mobile phones to Europe
- Establishes CDMA handset production line and R&D center in China
- 2003
- Enters Northern European and Middle East GSM handset market
- Achieves monthly export volume above 2.5 million units (July)
- Top global CDMA producer
- 2004
- EVSB, the next-generation DTV transmission technology, chosen to be the U.S./Canada
- Industry standard by the US ATSC
- Commercializes world's first 55" all-in-one LCD TV
- Commercializes world's first 71" plasma TV
- Develops world's first Satellite- and Terrestrial-DMB handsets
- 2005
- Becomes fourth-largest supplier of the mobile handsets market worldwide
- Develops world's first 3G UMTS DMB handset, 3G-based DVB-Hand Media FLO
- DMB Phone with time-shift function and DMB notebook computer
- Establishes LG-Nortel, a network solution joint venture with Nortel
- 2006
- LG Chocolate, the first model in LG's Black Label series of premium handsets, sells 7.5 million units worldwide
- Develops the first single-scan 60" HD PDP module and 100-inch LCD TV
- Establishes strategic partnership with UL
- Acquires the world's first IPv6 Gold Ready logo
- 2007
- Launches the industry's first dual-format, high-definition disc player and drive
- Launches 120Hz Full HD LCD TV
- Demonstrated the world-first MIMO 4G-Enabled technologies with 3G LTE
- Won contract for GSMA's 3G campaign
- 2008
- Introduces new global brand identity: "Stylish design and smart technology, in products that fit our consumer's lives."
OUR BRAND
The face of the future. Fine out about the meaning and inspiration behind LG's logo design.
Global, Tomorrow, Energy, Humanity and Technology are the pillars that this corporation is founded on; with the capital letters L and G positioned inside a circle to center our ideals above all else, humanity.
The symbol mark stands for our resolve to establish a lasting relationship with, and to achieve the highest satisfaction for our customers.
The letters "L" and "G" in a circle symbolize the world, future, youth, humanity, and technology. Our philosophy is based on Humanity. Also, it represents LG's efforts to keep close relationships with our customers around the world.
The symbol consists of two elements: the LG logo in LG Grey and the stylized image of a human face in the unique LG Red color. Red, the main color, represents our friendliness, and also gives a strong impression of LG's commitment to deliver the best. Therefore, the shape or the color of this symbol must never be changed.
Our logo is the fundamental visual expression used to identify LG. It expresses the quality and sophistication that is the hallmark of our products. It is simple, modern and distinctive. Consistent and proper usage of the logo is absolutely essential. The logo is symbolic of our steadfast reputation for excellence;
therefore, any variation of the logo diminishes the visual identity of LG Electronics and its products.
The symbol mark stands for our resolve to establish a lasting relationship with, and to achieve the highest satisfaction for our customers.
The letters "L" and "G" in a circle symbolize the world, future, youth, humanity, and technology. Our philosophy is based on Humanity. Also, it represents LG's efforts to keep close relationships with our customers around the world.
The symbol consists of two elements: the LG logo in LG Grey and the stylized image of a human face in the unique LG Red color. Red, the main color, represents our friendliness, and also gives a strong impression of LG's commitment to deliver the best. Therefore, the shape or the color of this symbol must never be changed.
Our logo is the fundamental visual expression used to identify LG. It expresses the quality and sophistication that is the hallmark of our products. It is simple, modern and distinctive. Consistent and proper usage of the logo is absolutely essential. The logo is symbolic of our steadfast reputation for excellence;
therefore, any variation of the logo diminishes the visual identity of LG Electronics and its products.
